Digital Marketing Mastery

Get a High-Paying Job, Grow Your Business, or Start a Freelancing Career! Even if you're new to digital marketing, this course covers everything—Facebook & Instagram Ads, SEO, Google Ads, and more. With 150 hours of content, weekly live sessions, and monthly 1-to-1 guidance, you'll never need another digital marketing course.
🎯100% Job Assurance or 100% Money-Back Guarantee!

📣 Mega Sale: 50% + Extra 20% Off

Get it now for â‚č5999 (Actual Price â‚č19999)
Rated 4.9/5⭐ on Google

Mentor: Rohith Sasanken

Founder - Performance Growth Academy

  • ✅ Managed over â‚č100 Cr in Ad Spends
  • ✅ 10+ Years of Industry Experience
  • ✅ Worked with 300+ Clients
  • ✅ Expert in Scaling Businesses through Data-Driven Strategies
  • ✅ Trained 5000+ Students in Digital Marketing
4.9⭐GOOGLE RATING
0+VIDEO LESSON
0+HOURS CONTENT
LifetimeSUPPORT

Master Digital Marketing Across Leading Industries! 100% Job Assurance or Money-Back Guarantee!

Become an industry-focused digital marketing expert with our Digital Marketing Mastery course! Whether your goal is to land a high-paying job, grow your business, or start freelancing, this course provides you with specialized training in top industries like SAAS, FMCG, Real Estate, Retail, Healthcare, Education, Food, and more. You'll create and implement powerful strategies tailored to each industry, ensuring you're prepared for real-world marketing challenges.

Not only that, but you'll also learn how to build successful online businesses through Dropshipping, Affiliate Marketing, and Print On Demand, turning your skills into profitable ventures.

With 150 hours of content, weekly live sessions, and monthly 1-to-1 sessions, you'll gain the skills and confidence to excel in digital marketing. Plus, enjoy 100% Job Assurance or your money back if you don't secure a job.

Enroll now for just â‚č5999 (Actual Price â‚č19999) during our Mega Sale! Take control of your future in digital marketing today.

Who should enroll for this course

  • Marketers
  • Business Owners
  • Agency Owners
  • Social Media Marketers
  • Freelancers
  • E-Com Founders
  • Professionals
  • Freshers

Digital Marketing is one of the Highest Paying Jobs in 2024. This course will prepare you to Get a High-Paying Job, get Freelance Clients, Grow Your Business or Start Your E-commerce Business

Digital Marketing is one of the
Highest Paying Digital
Skills in 2024.

This course will prepare you to get a high-paying job, acquire freelance clients, or grow your business.

Get it now for â‚č5999 (Actual Price â‚č19999)
INR 15,00,000 / Year
INR 1,86,404 / Month
INR 20,41,000 / Year
INR 2,17,443 / Month
INR 35,00,000 / Year

Social Media Marketing Course Curriculum

Learn Beginner-to-Advanced Level Social Media Marketing with 70+ video lessons

Introduction to Social Media Marketing

  • Overview of Social Media Marketing SMM
  • Importance of SMM in the Digital Landscape
  • Understanding Different Social Media Platforms
  • Defining Goals and KPIs for SMM Campaigns

Understanding Meta Ads

  • Overview of Facebook and Instagram Ads
  • Ad Formats, Placements, and Objectives
  • Meta Business Suite and Ads Manager

Creating Effective Ad Campaigns

  • Audience Targeting and Custom Audiences
  • Ad Creative: Copywriting, Visuals, and Videos
  • AB Testing and Ad Optimization

Advanced Strategies

  • Retargeting and Lookalike Audiences
  • Measuring ROI and Advanced Analytics
  • Meta Pixel and Conversion Tracking

LinkedIn Fundamentals

  • Understanding LinkedIn for B2B Marketing
  • Profile Optimization and Personal Branding
  • Company Pages and Content Strategies

LinkedIn Ads

  • Ad Types: Sponsored Content, InMail, and Text Ads
  • Targeting Options and Campaign Setup
  • Lead Generation and Sales Funnel Strategies

Engagement and Growth

  • Building a Professional Network
  • LinkedIn Analytics and Performance Measurement

Twitter Basics

  • Twitter 's Role in Real-Time Marketing
  • Profile and Content Optimization
  • Understanding Twitter Ads and Ad Types

Twitter Ad Campaigns

  • Audience Targeting and Campaign Setup
  • Best Practices for Promoted Tweets and Trends
  • Utilizing Twitter Analytics for Insights

Advanced Strategies

  • Real-time Engagement and Influencer Outreach
  • Crisis Management and Customer Service via Twitter

Twitter Ad Campaigns

  • Audience Targeting and Campaign Setup
  • Best Practices for Promoted Tweets and Trends
  • Utilizing Twitter Analytics for Insights

Snapchat Overview

  • Understanding Snapchat's Unique Audience
  • Profile Creation and Content Strategy

Snapchat Ads

  • Ad Types: Snap Ads, Collection Ads, Story Ads, Filters, and Lenses
  • Targeting and Retargeting on Snapchat
  • Measuring Campaign Performance with Snapchat Insights

Content Strategies

  • Creating Engaging and Interactive Content
  • Leveraging AR Augmented Reality and Lenses for Branding

Understanding TikTok

  • TikTok's User Demographics and Algorithm
  • Profile Optimization and Content Planning

TikTok Ads

  • Ad Formats: In-Feed Ads, Branded Hashtags, Effects, and TopView Ads
  • Targeting, Budgeting, and Bidding Strategies
  • Influencer Marketing and Collaborations

Viral Content Creation

  • Trends, Challenges, and Content Strategy
  • Analyzing TikTok Analytics and Metrics

Creating a Multi-Platform Strategy

  • Aligning Campaigns Across Platforms
  • Cross-Channel Analytics and Performance Tracking
  • Case Studies and Best Practices

Tools and Automation

  • Social Media Management Tools (e.g., Hootsuite, Buffer)
  • Scheduling, Automation, and Monitoring
  • Analyzing Data and Making Data-Driven Decisions

Current Trends and Innovations

  • Leveraging AI and Machine Learning in SMM
  • Video and Live Streaming Strategies
  • The Rise of Short-form Content and Micro-Influencers

Future of Social Media Marketing

  • Exploring New and Emerging Platforms
  • Preparing for Privacy Changes and Platform Updates

Social Media Marketing Capstone Project

  • Real-life Scenario Based Projects
  • Developing a Comprehensive Social Media Strategy
  • Presenting the Strategy and Receiving Feedback

SEO Curriculum

Learn Beginner-to-Advanced Level Search Engine Optimisation with 100+ video lessons

Introduction to SEO

  • What is SEO Understanding Its Importance
  • Key Components of SEO On-Page, Off-Page, and Technical SEO
  • Understanding Search Engines and How They Work
  • SEO Terminology and Concepts

Keyword Research and Analysis

  • Importance of Keywords in SEO
  • Types of Keywords Short-Tail, Long-Tail, LSI
  • Tools for Keyword Research
  • Competitor Analysis and Finding High-Intent Keywords
  • Creating a Keyword Strategy and Mapping Keywords to Content

On-Page SEO Optimization

  • Understanding On-Page SEO Factors
  • Title Tags, Meta Descriptions, and Header Tags
  • URL Structure and Internal Linking
  • Image Optimization and Alt Text
  • Creating SEO-Friendly Content and the Importance of User Intent

Technical SEO

  • Understanding Website Architecture and Its Impact on SEO
  • Site Speed Optimization and Mobile-Friendliness
  • HTTP vs HTTPS and SSL Certificates
  • XML Sitemaps and Robots txt
  • Canonical Tags, Redirections, and 404 Errors
  • Structured Data, Schema Markup, and Rich Snippets

Off-Page SEO Optimization

  • Importance of Off-Page SEO and Link Building
  • Types of Backlinks Natural, Manually Built, and Self-Created
  • Strategies for Acquiring High-Quality Backlinks
  • Guest Posting, Influencer Outreach, and Content Syndication
  • Social Signals and Their Impact on SEO
  • Monitoring and Disavowing Toxic Backlinks

Local SEO

  • Understanding Local SEO and Its Importance for Businesses
  • Optimizing Google My Business Profile
  • Local Citations, Reviews, and Local Link Building
  • Geo-Targeted Keywords and Local Content Strategies
  • Tracking and Measuring Local SEO Performance

SEO for E-Commerce

  • Unique SEO Challenges for E-Commerce Sites
  • Product Page Optimization and Category Page Structure
  • Using Structured Data for E-Commerce SEO
  • Creating an SEO-Friendly URL Structure for E-Commerce
  • Managing Duplicate Content and Canonical Issues

Content Marketing and SEO

  • Role of Content in SEO Strategy
  • Creating High-Quality, Engaging, and Shareable Content
  • Content Types Blogs, Articles, Infographics, Videos, and More
  • Content Calendar Creation and Management
  • Content Promotion Strategies to Improve SEO

Analytics and SEO Performance Measurement

  • Setting Up Google Analytics and Google Search Console
  • Tracking Key SEO Metrics Traffic, Bounce Rate, Conversions
  • Using Tools for Advanced SEO Analysis eg Ahrefs, SEMrush
  • Interpreting Data and Making Data-Driven SEO Decisions
  • Reporting SEO Performance to Stakeholders

Advanced SEO Strategies

  • Voice Search Optimization and Preparing for the Future
  • Mobile SEO and Accelerated Mobile Pages AMP
  • International SEO Strategies for Global Reach
  • SEO for Video and Image Search
  • Leveraging AI and Machine Learning for SEO

SEO Auditing

  • Conducting a Comprehensive SEO Audit
  • Identifying Technical Issues, Content Gaps, and Backlink Profiles
  • Creating an SEO Action Plan Based on Audit Findings
  • Tools and Techniques for SEO Auditing

SEO Capstone Project

  • Developing a Comprehensive SEO Strategy for a Real-World Business
  • Implementing SEO Best Practices and Techniques
  • Analyzing and Presenting Results
  • Receiving Feedback and Suggestions for Improvement

Google Ads Curriculum

Learn Beginner-to-Advanced Level Google Ads

Introduction to Google Ads

  • Understanding Google Ads and Its Importance in Digital Marketing
  • Overview of the Google Ads Ecosystem Search, Display, Video, Shopping, and App Campaigns
  • Key Terminology in Google Ads CPC, CTR, Quality Score, Ad Rank
  • Setting Goals and KPIs for Google Ads Campaigns

Google Ads Account Setup

  • Creating and Structuring a Google Ads Account
  • Setting Up Billing and Payment Options
  • Navigating Google Ads Interface and Tools
  • Linking Google Ads to Google Analytics and Other Tools

Keyword Research and Campaign Planning

  • Importance of Keyword Research for Google Ads
  • Using Google Keyword Planner and Other Tools
  • Creating a Keyword Strategy Match Types, Negative Keywords, and Long-Tail Keywords
  • Organizing Keywords into Ad Groups and Campaigns

Search Campaigns

  • Understanding Search Campaigns and Their Objectives
  • Structuring a Search Campaign Ad Groups, Ads, and Keywords
  • Writing Effective Text Ads Headlines, Descriptions, and Display URLs
  • Dynamic Search Ads and Responsive Search Ads
  • Setting Bids and Budget for Search Campaigns

Display Campaigns

  • Understanding Display Campaigns and Their Benefits
  • Setting Up Display Campaigns Audience Targeting and Placements
  • Creating Effective Display Ads Image, Responsive, and Video Ads
  • Using Display Planner and Targeting Options Demographics, Affinity, and In-Market Audiences
  • Measuring Performance and Optimizing Display Campaigns

Video Campaigns

  • Introduction to Video Ads and YouTube Advertising
  • Types of Video Ads Skippable, Non-Skippable, Bumper Ads, and Outstream Ads
  • Types of Video Ads Skippable, Non-Skippable, Bumper Ads, and Outstream Ads
  • Setting Up a Video Campaign Targeting, Bidding, and Budgeting
  • Creating Engaging Video Ads and Best Practices
  • YouTube Analytics and Measuring Video Campaign Performance

Shopping Campaigns

  • Understanding Google Shopping Ads and Merchant Center
  • Setting Up and Optimizing a Merchant Center Account
  • Creating and Managing Shopping Campaigns
  • Using Smart Shopping Campaigns and Showcase Shopping Ads
  • Optimizing Product Feed for Better Performance

App Campaigns

  • Introduction to Google App Campaigns
  • Setting Up Universal App Campaigns
  • Targeting, Bidding, and Budgeting for App Campaigns
  • Tracking App Installs and In-App Conversions
  • Best Practices for App Promotion and Measurement

Advanced Google Ads Strategies

  • Remarketing Strategies with Google Ads
  • Setting Up and Optimizing Remarketing Lists for Search Ads RLSA
  • Creating Display Remarketing and Dynamic Remarketing Campaigns
  • Implementing Audience Targeting and Advanced Segmentation
  • Using Automated Bidding Strategies Target CPA, Target ROAS, and Maximize Conversions

Conversion Tracking and Analytics

  • Setting Up Conversion Tracking in Google Ads
  • Understanding Different Types of Conversions and Their Importance
  • Linking Google Ads with Google Analytics for Advanced Insights
  • Measuring Key Metrics Quality Score, CTR, Conversion Rate, and Cost per Acquisition
  • Creating Custom Reports and Analyzing Campaign Performance

Campaign Optimization and Management

  • Analyzing Campaign Performance and Identifying Areas for Improvement
  • Using Google Ads Editor for Bulk Edits and Management
  • AB Testing for Ads and Landing Pages
  • Budget Management and Bid Adjustments
  • Continuous Optimization Techniques Ad Extensions, Quality Score Improvement, and Competitor Analysis

Google Ads Policy and Compliance

  • Understanding Google Ads Policies and Guidelines
  • Navigating Policy Violations and Appeals
  • Avoiding Common Policy Mistakes and Ensuring Compliance

Advanced Tools and Integrations

  • Utilizing Google Ads Scripts and Automated Rules
  • Integrating Google Ads with CRM and Third-Party Tools
  • Exploring Google Ads API for Automation

Google Ads Capstone Project

  • Developing a Full-Funnel Google Ads Strategy for a Real Business
  • Implementing Campaigns Across Search, Display, Video, and Shopping Networks
  • Analyzing Results, Presenting Findings, and Receiving Feedback

Content Marketing Curriculum

Learn Beginner-to-Advanced Level Content Marketing

Introduction to Content Marketing

  • Understanding Content Marketing and Its Importance
  • Key Elements of a Content Marketing Strategy
  • Types of Content Formats Blogs, Videos, Infographics, Podcasts, etc.
  • Aligning Content with Business Goals and Audience Needs
  • Understanding the Buyer’s Journey and Content Mapping

Audience Research and Persona Development

  • Identifying and Understanding Target Audience
  • Creating Buyer Personas and Segmentation
  • Tools and Techniques for Audience Research
  • Developing a Customer Journey Map
  • Using Data to Tailor Content to Audience Preferences

Content Strategy and Planning

  • Developing a Content Marketing Strategy
  • Setting Goals, Objectives, and KPIs for Content Marketing
  • Building a Content Calendar and Planning Content Themes
  • Content Ideation Techniques and Tools
  • Integrating Content Strategy Across Multiple Channels

Content Creation

  • Writing Engaging and SEO-Friendly Content
  • Storytelling Techniques for Content Marketing
  • Designing Visual Content Graphics, Videos, Infographics
  • Creating Content for Different Formats Blogs, Emails, Social Media
  • Tools for Content Creation and Collaboration

Content Optimization

  • Understanding SEO for Content Marketing
  • Optimizing Content for Search Engines Keywords, Meta Tags, Alt Text
  • Techniques for Improving Content Readability and Engagement
  • Using Analytics to Identify Content Performance Gaps
  • Updating and Repurposing Content for Extended Reach

Content Distribution

  • Understanding Content Distribution Channels
  • Owned, Earned, and Paid Media Strategies
  • Leveraging Social Media, Email Marketing, and Influencers for Distribution
  • Developing a Content Syndication Strategy
  • Tools and Platforms for Effective Content Distribution

Content Promotion and Amplification

  • Paid Promotion Strategies for Content Marketing
  • Using Google Ads, Social Media Ads, and Native Ads for Content Promotion
  • Building Relationships with Influencers and Partnerships
  • Leveraging PR and Media Outreach
  • Organic Content Amplification Techniques

Content Performance Measurement

  • Key Metrics for Measuring Content Marketing Success
  • Setting Up Google Analytics and Other Tracking Tools
  • Analyzing Content Performance Data CTR, Time on Page, Bounce Rate
  • Measuring ROI of Content Marketing Efforts
  • Creating Reports and Presenting Results to Stakeholders

Content Marketing for Different Platforms

  • Best Practices for Content on Various Platforms Blogs, Social Media, Video, Email
  • Content Marketing for B2B vs. B2C Audiences
  • Platform-Specific Content Strategies Facebook, LinkedIn, Twitter, YouTube, etc.
  • Adapting Content for Mobile Users
  • Emerging Platforms and Content Formats

Advanced Content Marketing Techniques

  • Content Personalization Strategies
  • Interactive Content Polls, Quizzes, Contests, Calculators
  • Leveraging User-Generated Content Reviews, Testimonials, Social Proof
  • Using AI and Machine Learning in Content Creation and Curation
  • Building a Content Community and Engaging with Your Audience

Content Governance and Compliance

  • Developing a Content Governance Framework
  • Legal Considerations Copyright, GDPR, CCPA
  • Ensuring Brand Consistency and Voice
  • Content Review, Approval, and Archiving Processes
  • Handling Content Crises and Negative Publicity

Content Marketing Trends and Future Outlook

  • Exploring Current Trends in Content Marketing
  • Understanding the Impact of AI, AR, and VR on Content
  • Preparing for Voice Search and New Content Technologies
  • Future of Content Marketing Personalization, Interactivity, and Automation

Content Marketing Capstone Project

  • Developing a Comprehensive Content Marketing Strategy for a Real Business
  • Creating, Distributing, and Promoting Content Across Multiple Channels
  • Measuring Content Performance and Presenting Insights
  • Receiving Feedback and Making Data-Driven Adjustments

Dropshipping Curriculum

Learn Beginner-to-Advanced Level Dropshipping

Introduction to Dropshipping

  • Understanding Dropshipping and How It Works
  • Advantages and Disadvantages of Dropshipping
  • The Dropshipping Business Model Overview
  • Key Players in Dropshipping Suppliers, Retailers, and Customers
  • Common Misconceptions and Challenges in Dropshipping

Market Research and Niche Selection

  • Tools and Techniques for Market Research
  • Importance of Niche Selection in Dropshipping
  • Analyzing Market Demand, Trends, and Competition
  • Identifying Profitable Niches and Products
  • Evaluating Niche Profitability, Scalability, and Sustainability

Setting Up Your Dropshipping Business

  • Choosing a Business Name and Registering Your Business
  • Setting Up Legal Structures and Tax Compliance
  • Selecting the Right E-commerce Platform Shopify, WooCommerce, etc.
  • Creating a Professional Website and Branding
  • Integrating Payment Gateways and Securing Your Store

Finding and Partnering with Suppliers

  • How to Find Reliable Suppliers for Dropshipping
  • Evaluating Suppliers' Credibility, Quality, and Terms
  • Building Relationships with Suppliers and Negotiating Terms
  • Understanding Shipping and Fulfillment Processes
  • Platforms for Dropshipping Suppliers AliExpress, Oberlo, SaleHoo, etc.

Product Listing and Store Management

  • Creating Product Listings and Optimizing for SEO
  • Writing Compelling Product Descriptions and Titles
  • Using High-Quality Images and Videos for Product Pages
  • Managing Inventory and Automating Stock Updates
  • Setting Competitive Pricing and Profit Margins

Marketing and Customer Acquisition

  • Developing a Marketing Strategy for Your Dropshipping Store
  • Utilizing Social Media Marketing Facebook, Instagram, Pinterest
  • Running Paid Advertising Campaigns Google Ads, Facebook Ads
  • Email Marketing and Retargeting Strategies
  • Influencer Marketing and Affiliate Programs for Dropshipping

Conversion Rate Optimization and Sales

  • Understanding the Customer Journey and Sales Funnel
  • Optimizing Your Website for Conversions
  • AB Testing and Analytics for Improved Performance
  • Upselling and Cross-Selling Techniques
  • Strategies for Reducing Cart Abandonment

Order Fulfillment and Customer Service

  • Managing Orders and Ensuring Timely Fulfillment
  • Communicating with Suppliers and Handling Returns
  • Providing Excellent Customer Service and Support
  • Handling Customer Complaints and Negative Feedback
  • Building Customer Loyalty and Retention Programs

Managing Finances and Scaling Your Business

  • Budgeting and Financial Planning for Dropshipping
  • Managing Cash Flow, Taxes, and Accounting
  • Tools for Monitoring and Analyzing Business Performance
  • Identifying Opportunities for Scaling and Growth
  • Expanding Product Lines, Targeting New Markets, and Building a Brand

Advanced Dropshipping Strategies

  • Utilizing Automation Tools and Software for Efficiency
  • Leveraging Data and Analytics for Informed Decisions
  • Diversifying Marketing Channels and Revenue Streams
  • Building a Brand and Differentiating from Competitors
  • Exploring Private Labeling and Custom Packaging

Dropshipping Compliance and Legal Considerations

  • Understanding Legal Requirements for Dropshipping Businesses
  • Consumer Protection, Refund Policies, and GDPR Compliance
  • Protecting Your Intellectual Property and Avoiding Legal Pitfalls
  • Ensuring Supplier Compliance and Quality Standards
  • Handling International Shipping and Customs Regulations

Case Studies and Real-Life Success Stories

  • Analyzing Successful Dropshipping Businesses
  • Key Takeaways from Real-Life Dropshipping Experiences
  • Lessons from Common Failures and Mistakes

Dropshipping Capstone Project

  • Developing a Complete Dropshipping Business Plan
  • Setting Up a Real Dropshipping Store from Scratch
  • Implementing Marketing Strategies and Acquiring Customers
  • Analyzing Results, Optimizing Performance, and Presenting Findings

Print On Demand Curriculum

Learn Beginner-to-Advanced Level Print On Demand

Introduction to Print On Demand

  • Understanding Print On Demand and How It Works
  • Advantages and Disadvantages of Print On Demand
  • The Print On Demand Business Model Overview
  • Key Components of a Print On Demand Business Products, Suppliers, Platforms
  • Common Misconceptions and Challenges in Print On Demand

Market Research and Niche Selection

  • Importance of Niche Selection in Print On Demand
  • Tools and Techniques for Market Research
  • Analyzing Market Demand, Trends, and Competition
  • Identifying Profitable Niches and Product Ideas
  • Evaluating Niche Profitability, Scalability, and Sustainability

Setting Up Your Print On Demand Business

  • Choosing a Business Name and Registering Your Business
  • Setting Up Legal Structures and Tax Compliance
  • Selecting the Right E-commerce Platform Shopify, WooCommerce, etc.
  • Integrating Print On Demand Services with Your Store
  • Creating a Professional Website and Branding

Finding and Partnering with Print On Demand Suppliers

  • How to Find Reliable Print On Demand Suppliers
  • Evaluating Suppliers ' Quality, Pricing, and Fulfillment Times
  • Building Relationships with Suppliers and Negotiating Terms
  • Understanding Product Mockups and Sample Orders
  • Platforms for Print On Demand Suppliers Printful, Teespring, Redbubble, etc.

Designing Products and Creating Listings

  • Designing Custom Products for Print On Demand
  • Tools for Product Design Canva, Adobe Illustrator, etc.
  • Creating and Uploading Product Designs to Your Store
  • Writing Compelling Product Descriptions and Titles
  • Using High-Quality Images and Videos for Product Pages

Marketing and Customer Acquisition

  • Developing a Marketing Strategy for Your Print On Demand Store
  • Utilizing Social Media Marketing Facebook, Instagram, Pinterest
  • Running Paid Advertising Campaigns Google Ads, Facebook Ads
  • Email Marketing and Retargeting Strategies
  • Influencer Marketing and Affiliate Programs for Print On Demand

Conversion Rate Optimization and Sales

  • Understanding the Customer Journey and Sales Funnel
  • Optimizing Your Website for Conversions
  • AB Testing and Analytics for Improved Performance
  • Upselling and Cross-Selling Techniques
  • Strategies for Reducing Cart Abandonment

Order Fulfillment and Customer Service

  • Managing Orders and Ensuring Timely Fulfillment
  • Communicating with Print On Demand Suppliers and Handling Returns
  • Providing Excellent Customer Service and Support
  • Handling Customer Complaints and Negative Feedback
  • Building Customer Loyalty and Retention Programs

Managing Finances and Scaling Your Business

  • Budgeting and Financial Planning for Print On Demand
  • Managing Cash Flow, Taxes, and Accounting
  • Tools for Monitoring and Analyzing Business Performance
  • Identifying Opportunities for Scaling and Growth
  • Expanding Product Lines, Targeting New Markets, and Building a Brand

Advanced Print On Demand Strategies

  • Utilizing Automation Tools and Software for Efficiency
  • Leveraging Data and Analytics for Informed Decisions
  • Diversifying Marketing Channels and Revenue Streams
  • Building a Brand and Differentiating from Competitors
  • Exploring Custom Packaging and Private Labeling

Print On Demand Compliance and Legal Considerations

  • Understanding Legal Requirements for Print On Demand Businesses
  • Intellectual Property Rights and Copyright Issues
  • Ensuring Supplier Compliance and Quality Standards
  • Handling International Shipping and Customs Regulations
  • Managing Returns, Refunds, and Customer Service Policies

Case Studies and Real-Life Success Stories

  • Analyzing Successful Print On Demand Businesses
  • Key Takeaways from Real-Life Print On Demand Experiences
  • Lessons from Common Failures and Mistakes

Print On Demand Capstone Project

  • Developing a Complete Print On Demand Business Plan
  • Setting Up a Real Print On Demand Store from Scratch
  • Implementing Marketing Strategies and Acquiring Customers
  • Analyzing Results, Optimizing Performance, and Presenting Findings

Affiliate Marketing Curriculum

Learn Beginner-to-Advanced Level Print On Demand

Introduction to Affiliate Marketing

  • Understanding Affiliate Marketing and How It Works
  • Key Components of Affiliate Marketing Programs
  • Benefits and Challenges of Affiliate Marketing
  • Overview of Affiliate Marketing Business Models Pay-per-Click, Pay-per-Sale, Pay-per-Lead
  • Common Misconceptions and Pitfalls in Affiliate Marketing

Finding Your Niche and Target Audience

  • Identifying Profitable Niches and Market Demand
  • Analyzing Trends and Competition in Your Niche
  • Creating Buyer Personas and Understanding Audience Needs
  • Tools and Techniques for Market Research
  • Evaluating Niche Profitability and Growth Potential

Choosing and Joining Affiliate Programs

  • How to Find and Evaluate Affiliate Programs and Networks
  • Criteria for Selecting the Right Affiliate Programs
  • Understanding Commission Structures and Payment Models
  • Joining Affiliate Networks Amazon Associates, ClickBank, CJ Affiliate, etc.
  • Reviewing and Negotiating Affiliate Agreements

Building and Optimizing Your Affiliate Marketing Platform

  • Setting Up a Website or Blog for Affiliate Marketing
  • Choosing a Domain Name and Hosting Provider
  • Creating High-Quality Content and Landing Pages
  • SEO Best Practices for Affiliate Sites
  • Optimizing User Experience and Site Performance

Content Creation and Promotion

  • Developing a Content Strategy for Affiliate Marketing
  • Creating Valuable and Engaging Content for Your Audience
  • Using Various Content Formats Blogs, Reviews, Comparisons, Videos
  • Implementing Content Promotion Techniques
  • Leveraging Social Media and Other Channels for Content Distribution

Driving Traffic to Your Affiliate Links

  • Techniques for Increasing Organic Traffic SEO, Blogging
  • Running Paid Advertising Campaigns Google Ads, Facebook Ads
  • Utilizing Email Marketing and List Building Strategies
  • Leveraging Influencer Marketing and Partnerships
  • Exploring Other Traffic Sources Social Media, Forums, Communities

Tracking and Analyzing Performance

  • Setting Up Tracking and Analytics Tools Google Analytics, Affiliate Dashboards
  • Key Metrics for Measuring Affiliate Marketing Success Click-through Rate, Conversion Rate, EPC
  • Analyzing Data to Improve Campaign Performance
  • Implementing AB Testing for Better Results
  • Creating Reports and Analyzing ROI

Scaling Your Affiliate Marketing Efforts

  • Strategies for Scaling and Growing Your Affiliate Business
  • Expanding to New Niches and Markets
  • Building and Managing Multiple Affiliate Sites
  • Automating Processes and Using Tools for Efficiency
  • Increasing Revenue through Advanced Techniques Upsells, Cross-sells

Compliance and Legal Considerations

  • Understanding Legal Requirements and Regulations for Affiliate Marketing
  • Disclosures and Transparency Best Practices
  • Avoiding Common Affiliate Marketing Compliance Issues
  • Managing Affiliate Link Cloaking and Tracking
  • Handling Copyright and Trademark Issues

Advanced Affiliate Marketing Strategies

  • Utilizing Advanced SEO Techniques for Affiliate Sites
  • Leveraging Data and Analytics for Optimization
  • Exploring Influencer and Partnership Opportunities
  • Implementing Retargeting and Remarketing Strategies
  • Using Affiliate Marketing Tools and Software

Case Studies and Real-Life Success Stories

  • Analyzing Successful Affiliate Marketing Campaigns
  • Key Takeaways from Real-Life Affiliate Marketers
  • Lessons from Common Mistakes and Failures

Affiliate Marketing Capstone Project

  • Developing a Comprehensive Affiliate Marketing Plan
  • Setting Up and Launching an Affiliate Marketing Campaign
  • Implementing Traffic Strategies and Content Promotion
  • Measuring Performance, Optimizing Results, and Presenting Insights

Digital Marketing Strategy Building Curriculum

Learn Beginner-to-Advanced Level PrDigital Marketing Strategy Building

Introduction to Digital Marketing Strategy

  • Understanding Digital Marketing and Its Components
  • The Importance of a Digital Marketing Strategy
  • Key Elements of a Digital Marketing Strategy
  • Setting Goals and Objectives for Your Strategy
  • Overview of Different Digital Marketing Channels

Market Research and Audience Analysis

  • Conducting Market Research and Competitor Analysis
  • Identifying and Understanding Target Audience
  • Creating Buyer Personas and Customer Segmentation
  • Tools and Techniques for Audience Research
  • Analyzing Market Trends and Consumer Behavior

Setting Goals and KPIs

  • Defining SMART Goals for Your Digital Marketing Strategy
  • Establishing Key Performance Indicators (KPIs)
  • Aligning Goals with Business Objectives
  • Setting Benchmarks and Performance Metrics
  • Tools for Tracking and Measuring Success

Developing a Content Strategy

  • Importance of Content in Digital Marketing
  • Creating a Content Strategy Aligned with Goals
  • Planning Content Types and Distribution Channels
  • Developing a Content Calendar and Editorial Plan
  • Content Creation and Optimization Best Practices

Digital Marketing Channels and Tactics

  • Overview of Key Digital Marketing Channels SEO, PPC, Social Media, Email, Content Marketing
  • Choosing the Right Channels for Your Business
  • Integrating Multiple Channels into Your Strategy
  • Developing Tactics for Each Channel
  • Best Practices for Channel-Specific Strategies

Budgeting and Resource Allocation

  • Creating a Digital Marketing Budget
  • Allocating Resources for Different Channels
  • Managing Advertising Spend and ROI
  • Tools for Budgeting and Financial Planning
  • Adjusting Budget Based on Performance and Needs

Campaign Planning and Execution

  • Developing and Planning Digital Marketing Campaigns
  • Creating Campaign Objectives and Timelines
  • Coordinating Across Channels and Teams
  • Executing Campaigns and Monitoring Progress
  • Tools for Campaign Management and Execution

Tracking and Analytics

  • Setting Up Tracking and Analytics Tools Google Analytics, Social Media Insights, etc.
  • Monitoring Campaign Performance and Metrics
  • Analyzing Data and Extracting Insights
  • Making Data-Driven Decisions and Adjustments
  • Reporting and Presenting Performance Results

Optimization and Improvement

  • Techniques for Optimizing Digital Marketing Campaigns
  • Using AB Testing and Other Testing Methods
  • Analyzing Performance Data to Identify Areas for Improvement
  • Implementing Changes and Measuring Impact
  • Continuous Improvement and Strategy Refinement

Scaling Your Digital Marketing Strategy

  • Strategies for Scaling and Growing Your Digital Marketing Efforts
  • Expanding to New Markets and Audiences
  • Increasing Budget and Resource Allocation
  • Leveraging Advanced Techniques and Technologies
  • Case Studies of Scaled Digital Marketing Strategies

Compliance and Best Practices

  • Understanding Legal and Ethical Considerations in Digital Marketing
  • Ensuring Compliance with Regulations and Standards
  • Implementing Best Practices for Data Privacy and Security
  • Managing Brand Reputation and Online Presence
  • Handling Negative Feedback and Crisis Management

Case Studies and Real-Life Examples

  • Analyzing Successful Digital Marketing Strategies
  • Learning from Real-Life Examples and Case Studies
  • Identifying Key Success Factors and Lessons Learned
  • Applying Insights to Your Own Strategy

Capstone Project

  • Developing a Comprehensive Digital Marketing Strategy for a Real Business
  • Conducting Market Research, Setting Goals, and Creating a Plan
  • Executing Campaigns, Tracking Performance, and Making Adjustments
  • Presenting Results and Analyzing Outcomes
  • Receiving Feedback and Refining Strategy

Sales Pitching and Cold Calling Curriculum

Learn Beginner-to-Advanced Level PrDigital Marketing Strategy Building

Introduction to Sales Pitching and Cold Calling

  • Understanding Sales Pitching and Cold Calling
  • The Role of Sales Pitching and Cold Calling in Sales
  • Key Differences Between Warm and Cold Outreach
  • Overview of Effective Sales Techniques
  • Common Challenges and Misconceptions

Preparing for Sales Pitching and Cold Calling

  • Identifying Your Target Audience and Ideal Clients
  • Researching Prospects and Understanding Their Needs
  • Crafting a Value Proposition and Key Messages
  • Setting Clear Objectives for Your Sales Calls
  • Developing a Sales Pitch Outline and Script

Sales Pitching Techniques

  • Structuring an Effective Sales Pitch
  • Engaging Prospects with a Strong Opening
  • Presenting Benefits and Addressing Pain Points
  • Handling Objections and Overcoming Resistance
  • Closing Techniques and Call-to-Action Strategies

Cold Calling Best Practices

  • Developing a Cold Calling Strategy and Plan
  • Creating a Cold Calling Script and Personalizing It
  • Techniques for Effective Cold Calling and Engagement
  • Overcoming Rejection and Staying Motivated
  • Best Practices for Following Up and Nurturing Leads

Building Rapport and Trust

  • Techniques for Building Rapport with Prospects
  • Understanding and Mirroring Prospect Communication Styles
  • Establishing Credibility and Trust Early in the Conversation
  • Asking Questions to Understand Prospect Needs
  • Using Active Listening to Build Strong Relationships

Advanced Sales Pitching Strategies

  • Tailoring Your Pitch to Different Prospect Segments
  • Leveraging Case Studies and Success Stories
  • Utilizing Data and Personalization in Your Pitch
  • Implementing Advanced Selling Techniques and Strategies
  • Measuring and Analyzing Pitch Effectiveness

Handling Objections and Negotiations

  • Common Types of Objections and How to Address Them
  • Techniques for Negotiating and Finding Win-Win Solutions
  • Handling Difficult Conversations and Conflict Resolution
  • Building Resilience and Maintaining a Positive Attitude
  • Practicing Objection Handling Through Role-Playing

Technology and Tools for Sales

  • Tools for Enhancing Sales Pitching and Cold Calling
  • CRM Systems and Sales Automation Tools
  • Utilizing Sales Analytics and Reporting Tools
  • Integrating Technology into Your Sales Strategy
  • Leveraging Communication and Collaboration Tools

Tracking and Analyzing Performance

  • Setting Metrics and KPIs for Sales Pitching and Cold Calling
  • Tracking Performance and Analyzing Results
  • Using Data to Improve Pitching and Calling Techniques
  • Conducting Regular Reviews and Adjustments
  • Creating Reports and Sharing Insights with Teams

Developing a Sales Pitching and Cold Calling Plan

  • Creating a Comprehensive Sales Plan and Strategy
  • Setting Goals and Objectives for Sales Activities
  • Developing a Training and Development Plan for Sales Teams
  • Implementing and Monitoring the Sales Plan
  • Reviewing and Refining Strategies Based on Performance

Case Studies and Real-Life Examples

  • Analyzing Successful Sales Pitching and Cold Calling Examples
  • Learning from Real-Life Sales Experiences and Case Studies
  • Identifying Key Success Factors and Best Practices
  • Applying Lessons Learned to Your Sales Approach

Capstone Project

  • Developing and Presenting a Sales Pitch and Cold Calling Plan
  • Conducting Practice Calls and Receiving Feedback
  • Implementing Strategies and Measuring Effectiveness
  • Analyzing Results and Making Improvements
  • Final Presentation and Review
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Why learn Digital Marketing in 2024?

  • High demand for digital skills.
  • Cost-effective marketing solutions.
  • Flexible career opportunities.
  • Trackable and measurable results.
  • Continuous learning and growth.
  • Reach global audiences easily.

Meet Your Mentor

Rohith Sasankan

Founder – Young Urban Project

  • Managed over â‚č100 Cr in Ad Spends
  • 10+ Years of Industry Experience
  • Worked with 300+ Clients
  • Expert in Scaling Businesses through Data-Driven Strategies
  • Trained 5000+ Students in Digital Marketing

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Complete all modules successfully and receive an Advanced certificate. This certificate is:

  • Official & Verified by Rohith Sasanken
  • 9+ Google Certifications,Hubspot Certification
  • Useful to enhance professional credibility
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Frequently Asked Questions

  • Digital Marketing FAQs
  • Digital Marketing Course Benefits
  • Digital Marketing Growth and Scope
  • Q: What is Digital Marketing, and why should I learn it?

    Digital marketing is the art of promoting products, services, or brands through online platforms like social media, Google, and websites. It’s everywhere—from the ads you see on Instagram to the search results on Google. Learning digital marketing opens doors to exciting career opportunities, whether you want to work for a big company, start your own business, or freelance. It’s a skill set in high demand as businesses around the world move online!

  • Q: Do I need any prior experience or a specific degree to learn Digital Marketing?

    Not at all! You don’t need any previous experience or a specific degree to start learning digital marketing. Our courses are designed to guide you step-by-step, from the basics to more advanced strategies. Whether you're a complete beginner or have some knowledge, you'll find everything you need to master the subject. Passion and a willingness to learn are the only prerequisites!

  • Q: What kind of jobs can I get after learning Digital Marketing?

    The job opportunities in digital marketing are endless! You could become a Social Media Manager, SEO Specialist, Google Ads Expert, Content Marketer, or even start your own online business. Companies of all sizes—startups, global brands, and agencies—are always on the lookout for digital marketing experts. Plus, you can freelance or offer your skills as a consultant. The digital world is growing, and so are the opportunities!

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